Augment Ventures April 2025

Optilogic Raises $40MM Series B

We are excited to share that Augment portfolio company, Optilogic, a leader in supply chain design software, has successfully closed a $40 million Series B funding round. This round was led by NewRoad Capital Partners, with participation from Augment Ventures, MK Capital and Moore Strategic Ventures.

This substantial investment will enable Optilogic to accelerate the development of its groundbreaking optimization and decision-making platform. The platform aims to transform how global businesses reimagine their supply chains by integrating AI-powered scenario modeling and comprehensive risk assessments. The funding marks a significant milestone for Optilogic and underscores the growing importance of advanced supply chain solutions in today’s complex business environment.

“This investment supercharges our ability to define how decisions are made across the enterprise. By connecting executive objectives to operations teams that implement change and facilitating the transformation of huge data sets into the world’s biggest digital models, we are enabling companies to reimagine supply chains in a way never before possible,” said Don Hicks, CEO of Optilogic.

“In these turbulent times, the need for robust and adaptable supply chains has never been more critical,” said Sonali Vijayavargiya, Founder and Managing Director of Augment Ventures. “We are backing the vision of Don Hicks and his team to make supply chain design and optimization empower all functions across an organization. We believe Optilogic’s cloud-native approach provides customers unmatched power, speed, and scalability.”

To read more on the announcement click here.

Last week, Augment celebrated Women’s History Month with an inspiring afternoon in the Bay Area — full of meaningful conversations, laughter, and authentic connections. One of our favorite moments? A simple yet powerful activity lead by our Founder and Managing Director Sonali Vijayavargiya where each person picked a stone with a word inscribed on it and shared what it meant to them in their personal and leadership journey. The reflections were heartfelt, honest, and deeply moving. Thank you to everyone who joined us and made it such a special gathering of stories, ideas, and community. ?

We’re excited to share our special podcast episode marking the conclusion of the International Women’s History Month, featuring Jen (Jennifer) Baird, in a heartfelt conversation with our Founder and Managing Director Sonali Vijayavargiya.

In this episode, Jen opens up about her journey in leadership—sharing successes, challenges, and everything in between. Tune in for an authentic, insightful conversation between Sonali and Jen. Listen now and join us in celebrating incredible women making a difference! Check out the full episode on YouTube.

Jen also blogs regularly, sharing her experiences and insights as a serial entrepreneur. Check out her articles here!

Celera Featured in EE News Analog
Celera Inc. announced they have begun sampling an analog integrated circuit (IC) designed entirely by its autonomous AI-driven software platform. Featured in EE News Analog, the announcement highlights a major milestone in applying artificial intelligence to analog chip design, a field traditionally reliant on human expertise. The company’s technology aims to significantly accelerate development timelines while optimizing performance. Celera’s approach could reshape the semiconductor industry by reducing time-to-market and expanding access to high-performance analog design. To read the full coverage click here.

ConverSight’s Serena Riley Recognized as a “Woman to Follow in CX”
ConverSight’s Head of Customer Experience, Serena Riley, has been recognized by Women in CX™ as one of the ‘Awesome Women to Follow in CX 2025’. This acknowledgment highlights her significant contributions to customer experience and technology. Her efforts exemplify a commitment to innovation and fostering human connection within the industry. To read more click here.